Working with our digital marketing colleagues over at Erobella, LustMag can today announce that the Internet is going crazy over Stormy Daniels videos in the US, UK, Canada, Ireland and Australia.
Report Takeaways
Unprecedented Global Search Surge: The hush-money trial testimony has driven global search traffic for Stormy Daniels-related keywords to unprecedented levels, with monthly searches skyrocketing by over 400% – from a historical average of 126,400 to an estimated 644,200 in May.
Substantial Revenue Boost: With the surge in search interest, Stormy Daniels is projected to earn an estimated $7,755 more this month from ad revenue alone based on an RPM of $15 per 1,000 views, largely due to her renewed publicity.
Key Regions Leading the Trend: The highest levels of interest come from the US, UK, Canada, Ireland, and Australia, where searches for Daniels’ videos and other related keywords reached near all-time highs.
Embarrassing Details Fuel Interest: Daniels’ testimony provided intimate and often embarrassing details about her relationship with Trump, like mocking his silk pajamas, describing a perceived power imbalance, and outlining a promise to appear on The Apprentice. Such tabloid-ready elements have fueled continued media attention and driven search traffic.
Searches before the trial
Using digital marketing tools such as Ahrefs and SEMrush. we analysed the top 441 keywords related to “stormy daniels”. This data showed that – on average – there are 126,400 worldwide monthly searches on Google.
However, these digital marketing tools do not show real-time data, and instead use an average of searches over the past 12 months.
To understand how much search interested has peaked since the trial, we decided to use a tool called Google Trends. This provides much more up-to-date search data.
Searches during the trial
Using Google Trends data, we’re now estimating that Google searches for Stormy Daniels have ballooned to a monthly average of 644,210 – or a 400% increase.
In fact, at the time we’re writing this report (13th May) the traffic for these keywords is at near all time highs.
The reason is that on Friday 9th May, format porn star Stormy Daniels completed her testimony in the criminal hush money trial of former President Donald Trump.
“Stormy Daniels porn” Google searches
“Stormy Daniels videos” Google searches
As can be seen by the Google Trends graphs above, we are currently seeing near all time highs of interest for the porn actress videos. Only in March 2018 there has been such an interest, exactly when the Trump affair became known to the general public [1]
Most clicks come from the United States, but in the UK the interest is at the same level on relative terms (i.e. population adjusted).
Interest by region: where are those searches coming from?
If you’re wondering who is the most interested in Stormy Daniel videos, data points to US, Canada, UK and Australia.
It seems that Stormy Daniels fans are also using some rather niche search terms, for a more ‘refined’ search experience:
Key Correlations and Markets
Dominant Market Interest: The United States has the largest historical search traffic for Stormy Daniels-related terms, with “stormy daniels porn” and “stormy daniels nude” seeing 52,000 and 46,000 searches respectively.
Regional Interest Breakdown:
United States: The US overwhelmingly leads searches across all related terms, particularly “stormy daniels porn” and “stormy daniels nude.”
United Kingdom: The UK shows significant interest in “stormy daniels porn,” with 9,900 searches historically, though volumes decline for more specific terms.
Australia: Australia reflects a lower volume of searches overall but aligns more with global patterns, particularly for “stormy daniels nude.”
Global Hotspots:
Search traffic volumes reveal that global searches are highest for the more general terms like “stormy daniels porn” (102,000) and “stormy daniels nude” (63,000), indicating widespread interest that spans several countries.
Specific terms like “stormy daniels xxx” and “stormy daniels porn videos” are also seeing considerable global search volumes at 34,000 and 17,000 respectively, suggesting that people are actively searching for different forms of content related to her.
Niche Keyword Variations:
Niche terms like “stormy daniels porn hub” (600), “stormy daniels porn movie” (350), and “stormy daniels porn gif” (150) show smaller but specialized audiences.
Platform-Specific Searches:
Keywords that include “Porn Hub” reflect platform-specific searches, indicating a preference for where users seek Stormy Daniels content.
How is this impacting Stormy Daniel’s earnings?
To estimate how much Stormy Daniels might be earning from increased interest in her adult videos due to the trial, we have to consider the average RPM (Revenue per Mille, or revenue per thousand views). The RPM in the adult entertainment industry can vary widely, ranging anywhere from $5 to $15 per 1,000 views depending on the platform, region, and engagement levels.
Methodology:
Determine RPM: Assume an average RPM of $15 per 1,000 views, based on estimates within the industry.
Estimate Traffic Increase: The search volume increase for relevant keywords provides an indirect approximation of increased views for Stormy Daniels’ videos.
The global traffic for keywords like “stormy daniels porn,” “stormy daniels videos,” and “stormy daniels xxx” historically totaled around 126,400 searches.
With recent increases, a projected global search volume estimate is around 644,200 searches for May.
Calculate Additional Views:
Assume that search volume roughly correlates with video views (actual views will vary).
Therefore, the traffic increase is about 517,800 additional searches.
Estimate Additional Revenue:
Calculate the additional views in thousands: 517,800 searches / 1,000 = 517 (thousands).
Multiply by the RPM of $15: 517 x $15 = $7755.
Thus, with an estimated RPM of $15, Stormy Daniels might be expected to earn around $7,755 extra in May alone due to the recent increase in search interest and views. This is a simplified calculation and doesn’t account for variations between platforms, geographical regions, or actual engagement rates. And it takes in consideration only ad revenue on her public videos.
Expert Analysis: why Stormy Daniels is going viral?
“The media is all-in on this trial, and it seems like the story is here to stay for a while” according to Ola Miedzynska, digital marketing expert and co-founder of Erobella.com.
The testimony provided by Stormy Daniels during the hush money trial included some intimate and potentially embarrassing details regarding her encounter with Donald Trump. Here are some of the notable points she highlighted:
Silk Pajamas: Daniels mocked Trump’s choice of pajamas when they met in a Lake Tahoe hotel suite in 2006. She teased him by saying, “Does Hugh Hefner know you stole his pajamas?”
Power Imbalance: Daniels described feeling pressured to engage in a sexual encounter with Trump due to a perceived power imbalance between them.
Spanking Suggestion: During their interaction, Trump suggested that Daniels should spank him.
Affair Details: Daniels testified that Trump tried to downplay his marriage, saying that he and his wife, Melania, “don’t even sleep in the same room.” She described feeling ashamed and conflicted after their tryst.
Reality TV Show Promise: Daniels stated she stayed in touch with Trump after the encounter because he promised to help her appear on his reality TV show, The Apprentice.
Tabloid-Ready Details: Daniels recalled many vivid details, such as the way Trump allegedly initiated sex after she returned from the bathroom to find him waiting on the bed.
Cross-Examination: Trump’s defense tried to depict Daniels as a liar, claiming that she had previously denied having an affair with Trump and sought to profit from her story.
These salacious details were part of her testimony, providing insight into the nature of their relationship and offering potentially damaging evidence against Trump.
Methodology
Data was collected from queries traffic estimation tools such Ahrefs and SEMrush, compared to Google Trends data to provide a near real-time data source.
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